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Sales and Marketing

General Requirements

  • Be knowledgeable about the product
  • Identify prospective customers, lead generation and conversion
  • Contact new and existing customers to discuss needs

A good sales and marketing staff

  • Interpersonal skills to work with a wide variety of people each day, build relationships and network
  • Confidence and strong self-assuredness to succeed in cold-calling customers and making a sale
  • Communication skills, especially persuasion, to clearly convey the benefits of a product to potential customers

Articles to read

Videos to watch

The four-letter code to selling anything

Length: 21min

How to Create a Marketing Plan

Length: 11min

Sales Interview Questions And Answers

Length: 13min

Courses to enroll in

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Read our blogs